Written by a competitor, which you should hold against it. Read the last row first.
Do not use Rockkt if: you are posting thousands of identical letters, which a UK mailing house will do far cheaper; you need a documented API as your main interface, which is Lob's territory; or you need real ink from a real pen, which the human writing services provide and we do not.
Four categories of company get compared with us, and they are not really competitors with each other. Sorting out which category you are shopping in removes most of the confusion.
| Category | What they sell | Read |
|---|---|---|
| Gifting platforms | Fulfilment at scale with software around it. Sendoso, Reachdesk. Annual contracts, median reported spend in the tens of thousands of dollars. | All three side by side |
| Handwritten letter services | A person, a pen plotter or a printer. Three different products behind one phrase. | The UK market |
| Mailing houses and mail APIs | Bulk print and postage, or developer triggered sends. Stannp, Docmail, Paperplanes, Lob. | Pick the job first |
| Rockkt | Software that finds the address, writes the letter and tracks the response. Fulfilment optional. | Pricing in full |
| Rockkt | Gifting platforms | Mailing houses | |
|---|---|---|---|
| Commercial model | Monthly, from £0 by invitation then £29 | Annual contract, prepaid | Per piece, volume priced |
| Minimum order | One | Programme scale | Often hundreds |
| Who finds the address | We do | Usually the recipient, by link | You do |
| Handwriting | Printed handwriting style | Add on item | Printed |
| Recipient page and tracking | Included | Not core | Rare |
| Fulfilment | Optional, on Managed | Their warehouses | Print and post only |
| Better than us when | — | Multi region programme, widest catalogue | Thousands of identical pieces |
Competitor commercial terms come from published third party buyer data, linked on the individual comparison pages, not from quotes given to us. We have not been a customer of any of them. Corrections with a source and a date are welcome and will be published.
Sam works at Rockkt, one of the four rows. The rules we hold ourselves to when writing about competitors are on our editorial policy.
Five fully worked prospects a month, free by invitation, settles more arguments than a table does.