Three business models

Sendoso vs Reachdesk vs Rockkt

Two of these companies own warehouses. One does not. Almost everything else follows from that.

SH Sam HillRockkt, UK Published 8 August 2026
Competitor figures checked 8 August 2026

Read this knowing who wrote it. Rockkt is one of the three. We have not been a customer of the other two, so their figures come from published buyer data linked at the bottom, and where we could not verify something we have left it blank rather than filled it in.

Every comparison of these products starts with feature checkboxes, which is why they are all useless. The useful question is what kind of company each one is, because the price, the contract and the way you use it all follow from that.

Sendoso and Reachdesk are supply chains

They hold stock, pick it, pack it and ship it, in several countries, and the software exists to drive that machine. Warehouses, inventory and international shipping are expensive, which is why the commercial model is an annual contract paid in advance. Published buyer data puts the median Sendoso contract at about 25,500 US dollars a year and the median Reachdesk contract at about 30,000. For an organisation with a funded gifting programme, that is money well spent on a problem you genuinely do not want to solve yourself.

Rockkt is a software company

On Studio you send your own product and we do everything around it: find and verify the address, write and print the letter, design the envelope, build a personalised page for the recipient and track what they do with it. No warehouse in the price, so it is 0 pounds a month on an invitation only free tier and 29 pounds after that, no minimum term. On Managed we do source, pack and post, from 99 pounds a month plus gift credit.

What that means in practice

If your problem is we want to send nice things to lots of people in several countries and nobody wants to run a warehouse, buy a supply chain. If your problem is we want to reach specific people who have never heard of us, and we already have something worth sending, buy software. Buying the wrong one of those is expensive in different ways: too much money in the first case, too much manual work in the second.

All three, side by side

RockktSendosoReachdesk
Business modelSoftware, optional fulfilment on ManagedFulfilment plus softwareFulfilment plus software
Typical costStudio from £0, then £29 a month. Managed from £99 plus gift credit.Median reported contract about $25,500 a yearMedian reported contract about $30,000 a year
CommitmentNo minimum term on paid Studio tiersAnnual prepayment standardAnnual prepayment or multi year
Free tier5 credits a month, by invitationNone publishedNone published
AddressFound and verified for youUsually confirmed by the recipientUsually confirmed by the recipient
ReachUK, Royal MailInternationalMultiple regions
Recipient pagePersonalised, QR tracked, includedNot a core part of the productNot a core part of the product
Best forSmaller teams, cold outbound, sending your own productLarge programmes wanting the widest catalogueLarge programmes sending across regions

The honest limits of this page

Neither Sendoso nor Reachdesk publishes list pricing, so those are third party medians and your quote will differ with volume and gift value. We have not verified their integration lists or warehouse footprints from primary sources, so we have not scored them on it. And we are not a neutral party. If you want a genuinely disinterested view, ask someone who has run all three.

Sources: Vendr, Sendoso · Vendr, Reachdesk · Rockkt figures from our own pricing page.

SH
Sam Hill

Sam works at Rockkt. How we research these comparisons, what we refuse to publish, and where AI assists: how we write these guides.

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